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Pleasure Reading, Minimax encourages reading among children

Pleasure Reading, Minimax encourages reading among children



Minimax, the first television station for children broadcasting non-violent programs in Romania, started on October 1, 2009 a national campaign aimed at encouraging reading and stimulating creativity among children.
Campaign entitled The pleasure of reading is a new initiative to expand the Minimax position, which will run for several months, children and parents being expected with various programs, contests and prizes consisting of hundreds of books, toys and valuable encyclopedic collections.
"The purpose of the campaign is the propagation of values, through this initiative the Minimax station wishing to popularize the reading, which unfortunately reached the second level, with the support of well-known public figures, both children and parents. With the help of numerous competitions we want to promote interactivity , so that the little ones not only read more, but share their opinions with others, exchange ideas about their favorite book, thus enriching their knowledge, "said Judit Jurecska, Channel Manager Minimax.
Introduction to the world of children's books
The Pleasure of Reading will begin in October and will be supported by collaboration with numerous county libraries, the Diverta chain of stores throughout the country, as well as leading personalities, actors, sportsmen and artists in the music field, who will also contribute to popularizing the reading. among the children.
The Minimax station will present you in the program grid starting with October 5, 2009, short footage, in which various celebrities will guide us in the fantastic world of books, from which the young viewers will find out which was their favorite childhood book.
Also during the campaign, children will be encouraged to demonstrate their talent and creativity, sending summaries of favorite books they either borrowed or bought. Thus, they will have the chance that, besides the prize won, their "work" will be published on the website www.minimaxtv.ro.
The mission of the Minimax station is to promote value entertainment, through the desire to introduce in the grid of quality production programs. The events and messages related set in motion the fantasy of the little ones, supporting the development of creativity, by choosing those shows and loved characters, which have a beneficial effect on their education.
The job is non-violent, and parents appreciate the friendly atmosphere of the programs presented. At the same time, older children can enjoy adventurous and humorous events related to school, family or friends and everyday situations, which are extremely popular with young people.
More information about the Pleasure Reading campaign, as well as the programs of the Minimax station, are available on the website www.minimaxtv.ro.
October 5, 2009